Being part of a chain – however small – has its benefits. There is already a brand identity being projected to the public and a brand image formed in past visitors’ minds who have frequented the chains other hotels. There is also a sense of quiet confidence too and this can be seen in every facet of Artist Residence London as the owners Justin Salisbury and Charlie Newey know what their clientele need and how to provide them with what they want.
What’s even better is that you are located a short, 5-minute walk from Victoria Station, Belgravia and Sloane Square and in close proximity to the tourist attractions of Trafalgar Square, Tate Britain, Parliament and Big Ben, restaurants such as, Ottolenghi and venues the Orange and the Night Jar.
The hotel has a cosy atmosphere, one that is synonymous with other hotels under the Artist Residence umbrella. It is also home to the Cambridge Street Café which Time Out states, “brings the goods, from morning cold-pressed juices to one-for-the-road nightcaps.” The Café re-opened on 24th August with Radek Nitkowski, previously of Dean Street Townhouse, as head chef.
There is a sense of personality and approachability found here which is often not found in larger chain hotels and I would encourage anyone thinking of staying here to do so. Although the hotel is more suited to adults, I’ll certainly be recommending Artist Residence London to visiting friends and family.